Best of what?

Altadena didn't fare too well in Pasadena Weekly's yearly "Best Of" advertising extravaganza.  The editors picked Coffee Gallery as "one of the best listening rooms in Southern California," (indisputable) and the almost Altadena-adjacent Phoenix Wellness Center Pharmacy. But no mention of Bulgarini Gelato!  Oh, well ... maybe if we opened more massage parlors that bought advertising there, we'd do better ...